Looking for the best AI website builder in 2025? With platforms like Divi and Elementor integrating artificial intelligence into their design tools, it’s tempting to dive into building your own AI-powered website. But before you commit to DIY, let’s unpack what these AI website builders can actually do and whether they’re the right fit for your business goals.
At Nettl of Plymouth, we’ve seen both the power and the pitfalls of AI website platforms. While tools like Divi AI and Elementor AI offer time-saving shortcuts, they still fall short of producing the kind of polished, high-converting sites that successful businesses need.
AI Website Builders in 2025: What’s Changed?
AI is transforming web design, promising to help anyone build a site faster, smarter, and more efficiently. Both Divi and Elementor, two of the most popular WordPress page builders, now include AI tools aimed at simplifying content generation, layout creation, and even basic coding.
- Divi AI is embedded within the Divi Visual Builder and can generate complete websites, layouts, sections, copy, images, and code with simple prompts.
- Elementor AI introduces features like AI Copilot to assist with layout wireframes, brand-aligned content, image generation, and code suggestions.
These platforms aim to be among the best AI website builders—but how do they really compare?
Divi AI – Pros and Cons
Pros:
- Complete Content Suite: Generate text, images, code, and entire pages from within the visual builder.
- Context Awareness: Learns from your page content and brand settings.
- Custom AI Styles: Define and reuse style prompts to maintain brand consistency.
- Beginner-Friendly: Integrated smoothly with the visual interface for intuitive use.
Cons:
- Requires Pro Subscription: Access limited to Divi Pro users.
- Basic Design Smarts: Still requires a creative eye to produce polished results.
Elementor AI – Pros and Cons
Pros:
- AI Copilot: Quickly scaffold pages and wireframes using natural prompts.
- Image Generator: Create images with variations, styles, and background removal.
- Inline Editing: Write, rewrite, or summarise copy directly in the editor.
- Brand Tone Learning: AI understands and mirrors your tone-of-voice.
- Available to All Users: Accessible even without Elementor Pro, with usage-based limits.
Cons:
- Creative Limitations: Like most AI tools, outputs can be generic without human editing.
- Advanced Features May Require Pro: Some integrations and enhanced functions need upgrades.
Divi AI vs Elementor AI: Best AI Website Builder?
| Feature | Divi AI | Elementor AI |
|---|---|---|
| Text Generation | ☑️ | ☑️ |
| AI Image Generation | ☑️ (native) | ☑️ (with generator) |
| Brand Awareness / Tone | ☑️ (with custom styles) | ☑️ (learns from context) |
| Full Page / Site Generation | ☑️ | ❌ |
| Wireframe Layout Suggestions | ❌ | ☑️ (AI Copilot) |
| Code Generation (HTML/CSS/JS) | ☑️ | ☑️ |
| Background Removal & Image Variations | ❌ | ☑️ |
| Custom Prompt Storage | ☑️ (Reusable styles) | ❌ |
| Ease of Use | ☑️ | ☑️ |
| Access Model | 🔐 Pro-only | ⚠️ Free with limits |
Can AI Build the Best AI Websites?
The rise of AI in website building is exciting, but it’s not a silver bullet. Even the best AI website builder needs guidance, creativity, and optimisation to turn a functional site into a high-performing one.
That’s where Nettl of Plymouth comes in. We use AI tools to speed up workflows—but combine them with strategy, design experience, and SEO best practices to ensure your site not only looks amazing but drives real results. Often due to our professional experience we still do a lot of tasks without the use of AI, but it can be utilised in a professional capacity, to speed up repetitive tasks, prompt code when things aren’t behaving quite right, saving the troubleshooting time it would normally take.
Why Nettl of Plymouth > Any AI Website Builder
At Nettl of Plymouth, we embrace the power of AI but as a tool, not a replacement. We still tend to build out sites the manual way as our expertise are what’s important. Our clients benefit from:
- Custom-built websites that reflect their brand identity
- SEO-focused content written by real professionals
- Clean, modern design that doesn’t look like a template
- Fast-loading, mobile-optimised sites
- Ongoing support from real people who care
We don’t build AI websites, we are professional Divi and Elementor website designers.
Final Thoughts: Don’t Let an AI Website Builder Undersell Your Brand
If you’re serious about standing out online, an AI website builder like Divi or Elementor might not be enough. The tools are impressive but they’re not a substitute for experience, strategy, and craftsmanship of a professional Elementor and Divi website designer.
Thinking of using Divi or Elementor AI? Let’s talk first. We’ll help you decide if a DIY route is right, or show you how Nettl of Plymouth can deliver something better.
